How Flurra works
From the first idea to the next thing you learn.
Keep inspiration, scripts, video projects, planned dates, and published results connected in Projects and Calendar. Create for yourself, a brand, or each client in their own workspace.
Start creatingEditor access and AI allowances depend on your plan.
One idea. A connected creative process.
Keep the story together, from inspiration to results.
Your script, video, planned dates, and published results belong together. Pick up the next step in Projects and Calendar.
Find an idea
Save an inspiration or a useful insight. Keep the starting point close to the work.
Write your script
Shape the opening and story in your voice, with your brand context beside you.
Edit your video
Bring your saved script into a video project. Add footage, refine the AI draft, and export.
Plan each post
Choose a date for each platform. Your script and video stay linked to the plan.
Track the result
Post in your social app, save its link, and record results separately for each platform.
Your footage. Your edit.
Make the video inside Flurra.
Start from your script or upload recorded clips. Review an AI draft, tighten speech, adjust captions and sound, then download your finished video.
From first clip to final cut
Your story.
Your creative control.
Create across your channels
One place to create. Clear options for every platform.
Prepare content for your channels and bring what you learn back to Flurra. Connections and available tools vary by platform and plan.
FlurraIdeas → scripts → video → results
Publish or draft
LinkedInPersonal profile posts
XDraft here, post in app
ThreadsDraft here, post in app
SubstackDraft here, post in app
RedditDraft here, post in app
Draft-only platforms are still in development: write, copy, or export, then publish in your app. Calendar dates are plans, not automatic publishing. TikTok and Instagram connections are read-only; YouTube uploads happen only when you choose Publish.
Your workflow questions
How does Flurra connect a script to an edited video?
Save your script, then start a video project from it in Projects. The project keeps its script and inspiration context. Upload footage, review an AI draft, refine the edit, and export your video.
Can one video have several planned posts?
Yes. Add a separate Calendar plan for each platform and date. Each plan points back to the video project. After you publish, save the post link and record the available results for that platform.
Does a Calendar date automatically publish my video?
No. Calendar dates organize your content plan. Download the edited video and publish it in your social app, then mark the plan as posted. LinkedIn has a separate confirmed personal-profile publishing workflow.
Are all results imported automatically?
No. Record results on the linked post and review the account data available for your connected platform. Metrics and account connections vary. A saved post link does not guarantee an automatic metric import.